Media and Music: The Perfect Duet

Media and Music: The Perfect Duet

It’s not hard to believe that, at some point in everyone’s life, they imagined being a mogul in the music industry. Whether doing nothing more than singing in the shower to a bottle of shampoo, or standing in line for hours for a coveted, yet often abrupt, audition with American Idol, they dreamed. Most of us moved past these dreams, but for those who didn’t, new media has revolutionized the way in which they can create and distribute music. Understanding different types of music media is imperative for those who hope to ever be successful.


Portable Music Devices

There was one point when a portable music device was nothing more than a huge boombox with eight “D” batteries. A seemingly quick progression took place with the advent of the Walkman and portable CD players, but few could have imagined the utility that would come along in MP3 players. With these hand-held devices, music fans can literally carry thousands of their favorite songs from their favorite artists around at all times.

These devices not only revolutionized music for fans, but also did the same for musicians and others in the business. Instead of waiting for a huge record company to pick up and distribute hard copies of music, musicians can now upload their songs to the Internet and make them available for purchase on sites like iTunes. Additionally, they can easily gain exposure by allowing free downloads of their music to these devices.

Compact Discs

Compact discs (CDs) are another amazing creation that have revolutionized the world of music. Anyone can attest to the fact that handing out CDs isn’t a hard job. Everyone loves a CD, and for the right price, even passersby can be convinced to give someone’s music a try. Unfortunately, many people see CDs in large stores with immaculate packaging and think that there is no other way of doing it. But they are incorrect.

There are actually online CD duplicating services, like the DVD Factory, a San Jose media services company that can transfer an artist’s music onto a compact disc and duplicate it onto as many discs as they want. These copies can then be sent back to the artist to distribute as they see fit. While some musicians sell their CDs for specific prices, many will simply give out free samples due to the relatively low cost of having CDs duplicated. This is a welcome alternative to MP3s, since it’s not really possible to simply hand out digital files on the street or at concerts.

Social Media and Music

Social media revolutionized various aspects of the everyday world, including music. Facebook, for instance, currently has over one billion users. Since every musician and band in the world can create a page on this social media site that is viewable by every single user on the site, the sky is definitely the limit. It’s insanely improbable that every Facebook user in the world will be reached by a band, but the simple fact that it’s a possibility makes social media one of the biggest media evolutions to ever affect the music industry.

There’s no arguing that several types of media have changed the world of music forever. While some changes will obviously bring a few pitfalls, the majority of results stemming from the advent of the social mediums are positive. There was one point in American history when a budding musician would have to be lucky to get their music out there. Now, modern-day musicians can easily upload, duplicate and distribute their music to anyone who may have even the slightest interest in their musical talents.

Being a music lover at heart, Nadine Swayne presents this article. At the DVD Factory, a San Jose media services company, they offer a variety of duplication products for your band or business. For over 10 years, their media specialists have provided cutting edge DVD replication services for their clients.
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